The Iowan Super Bowl

Posted: January 28, 2020 | By: Sharon Mamuya Tagged: Blog

This might sound crazy but caucusing in Iowa is the closest we ever get to essentially being a part of something big, larger than life the Super Bowl. Though we are divided amongst many different candidates across many precincts, this is the one time that all eyes are on us. From CNN to PBS, all that the news stations are covering right now are the days leading up to caucus night. Iowans are soaking it up because this is the most coverage we will see until next caucus time, and to be quite honest the next cycle probably won’t be as riveting as right now.

The fact is this is our version of having a sort of nationally recognized team so to speak because everyone picks a candidate and that’s who they hope will win. Just like the NFL, each candidate (aka team) will have a supportive fan base that believes in the values of the candidate and wants everyone else to believe in them as well and will truly show it in the ways they represent themselves. Whether that’s through their behavior or their gear, they will let you know loud and clear who they represent.

With caucusing, citizens and or fans need to understand who it is they are voting for and have reasoning behind this. Unlike the Super Bowl, you can’t just bank on being a bandwagon fan and choosing the team that might win. In the caucus, there will be at least 8 candidates that all have a chance of coming out on top, and if you don’t choose wisely your candidate could be unviable or someone you didn’t want could win.

Persuasion is a big way to get other people who either aren’t that sure or are supporting other candidates to come to join you. However, persuasion cannot be in the form of monetary value or threats, it must be done by showing others what made this candidate stick out to you the most amongst all others, whether that’s through a personal reason or through something the candidate stands for.

As I have been attending many caucus training and events for Former Mayor Pete Buttigieg, I have learned many techniques to be effective at persuading others. Much like the Super Bowl, some people come into caucus night with no knowledge of any candidates and are banking someone to persuade and convince them to join a side. That is why when being persuasive you need to tug at the heartstrings of others. You need to let them know that your team/candidate hears you and is for you in every sense of the way. Caucusing is very much the Iowan Super Bowl. In the end, there will be heartbroken people and celebrating people. But most importantly the results will help us determine who our next president may be in the upcoming election and that affects us more than any football game could.